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Re: How to make Debian more attractive for users, was: Re: The number of popcon.debian.org-submissions is falling

Hi, Hans:

On Wednesday 21 July 2010 19:38:02 Hans-J. Ullrich wrote:
> Hi community,
> well, I think, the main problem is, WHO are the persons, you want to
> actiuvate.


> Group 4: People, who decide in business, which OS to use.


> Group 4: Business deciders are a big problem. They only see money!

There's nothing inherently wrong with that, specially when Debian can help on 
this front too.

> But I 
> think, if you want to convince them, then you need a web prensentation or a
> presentation at all, who makes the idea of debian clear: save costs through
> the work of a community , development will be guaranteed in the future, use
> of real standards, more power for less money, no license problems and some
> other things I forgot. For those people, a presentation should be developed
> by people, who create professionell advertisements.

That's an old rant of mine.  Not exactly "colorful shiny brochures" but, yes, 
being able to make a discourse to reach their ears in a language that they 
are able to understand.  On this, I think DPL can say and do a lot.

I always asked myself (rethoric question, since I have my own answer) why is 
it the case that hardware and even proprietary software vendors (Dell, IBM, 
HP, Oracle, SAP...) don't use Debian as their base platform of choice given 
its obvious monetary and strategic advantages to them and go instead with, 
say, Red Hat or SUSE.

With Debian there's no risk for them to be stabbed in the back if wind 
changes; there's no need for signing "early access" programs for them to know 
what will happen on the next release or going into a market tit-for-tat, 
heck, with only a little of fair play and time they can even have an obvious 
direct impact being the very driving force that makes Debian advance in the 
direction that better suits them (anyone can be a DD and anyone can make a 
difference with its own work; this is basically a meritocracy, after all) 
without need of dealing with CxOs of other companies with different agendas 
and even competing goals.

With this in mind *why* IBM, Oracle, Dell... are not literally rushing for 
Debian -on the premise that *I* would benefit from that in the form of more 
man hours even for boring things, better hardware support or 
more "enterprise-grade" tools?

My opinion is that happens because IBM, Oracle, Dell... big boys go playing 
golf with Red Hat or SUSE big guys but they don't know a Debian big boy to 
talk to and because of this they don't know the message Debian could bring to 
them (since they don't listen to "minions", they only listen to their pairs).

That's where the DPL can help a lot: by acting to those big guys as one of 
them.  Somehow in their minds, Ellison, Dell, Zacchiroli... should resound 
as "birds of a feather" as much as possible.

Is Ubuntu any better platform for Oracle to run their Database or for Dell to 
certify their hardware than Debian?  I don't think so.  How is it then that 
they do with this relatively new kid in the block what they haven't done with 
Debian in more than a decade?  My answer is that Ubuntu has a Shuttleworth to 
talk to them, face to face, in their same language but Debian do not.


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