Re: New logo strategy
On Mon, 25 Jan 1999, Steve Greenland wrote:
> On 25-Jan-99, 19:06 (CST), Wichert Akkerman <wichert@cs.leidenuniv.nl> wrote:
> > I agree with James Treacy's observation that we will probably need two
> > logos: one logo with a liberal license that people can just freely, and
> > another, more restricted logo for things like official CD's and so.
> > To phrase this in another way: we will have a logo that everyone can
> > slap onto their webpage, t-shirts, posters, etc., and a logo that can be
> > used for `official' products, like CD's made using our own iso-images.
>
> Sorry, I think this is a bad idea:
>
> 1. We have to agree on *two* logos :-).
>
> 2. Far more importantly, it fractures the identity of the logo, which
> is one of the major points of *having* a logo.
>
> 3. It creates a first-class and second-class logo.
Nah.
A 'submission' to the contest is a pair of logos. Linked to each
stylistically, one of them says 'official' or something.
Jules
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| Julian Bean | jmlb2@hermes.cam.ac.uk | TW9 2TF *UK* |
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