New UDEV breaks my rules

[Jason Martens <me@jasonmartens.com>]

At some point I upgraded UDEV, and the following rule broke:

BUS="usb", SYSFS{product}="Griffin PowerMate", NAME="powermate", 
SYMLINK="input/powermate", GROUP="audio", MODE="0660"

It gives this error message:
Jul 21 11:26:37 localhost udevd[8581]: add_to_rules: invalid BUS operation
Jul 21 11:26:37 localhost udevd[8581]: add_to_rules: invalid rule 
'/etc/udev/rules.d/010_local.rules:2'

What am I doing wrong?

Thanks,
Jason Martens