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Re: GNU/Debian Linux vs. facebook, Twitter and other proprietary social media



On Sat, 4 Feb 2012, Nick Lidakis wrote:

In a nutshell, my wife and I starting a small business in a family oriented neighborhood. We're serving coffee, espresso and baking fresh bread and pastry on premises. The shop will be located at the northern tip of Manhattan in the vicinity of Inwood Hill Park (last remaining undeveloped, old growth forest in Manhattan), Isham Park and Fort Tryon Park.

Hi Nick. You may wish to contact David J Patrick who founded LinuxCaffe (http://www.linuxcaffe.ca) in Toronto, Canada many years ago. LinuxCaffe is a successful business providing coffee & light food running completely on Linux/FOSS.

I assisted David with some of the early sysadmin/architectural work for LinuxCaffe.

Starting on a shoe-string budget during a recession, I plan on using GNU software for as much as I can possibly can without devoting too much time to computing. Music Player Daemon for music, possibly sc for basic spreadsheet needs, m0n0wall firewall for Wi-Fi, etc. Also investigating a Linux payroll system, etc.

Wife uses a Mac. I have been using Debian since 1996 for all my daily needs, though I still would not call my self a guru. We do not have any social media presence and we like it that way. No facebook, twitter or other accounts. We use basic cell phones. With that said...

Everyone has been telling us that we *absolutely* have to be on facebook and
twitter, if not more, for our coffee house. They argue that it's free
marketing and advertising. That we need facebook to advertise events and

I have to say that a small business should not pass up any legal, ethically sound advertising option. Starting a successful small business is hard enough as it is.

My personal opinion is to use Facebook and Twitter as tools to deliver your message. I'd recommend using alternatives such as identi.ca *as well*.

This does not sit well with me. I've read the tech news concerning facebook's
privacy and "intellectual property" policies. I've recently read about
twitter's country based censorship controversy.

Regarding privacy, you should only post only as much info as you are happy to provide. It is true that data mining techniques can infer things about you from what you 'like' and even what your friends 'like' but a company facebook page wouldn't be used in the same way as a personal page so I don't see there would be a lot of data to mine.

I follow the rule that I don't send something in unencrypted email (or post it on facebook) unless I'm happy for it to appear on the front page of a large national news paper.

Being a neighborhood shop, I was hoping to avoid social media. I want to
interact with people in person. But I agree that I need a way to let people
know about events of specials. Can I do that with GNU software without
selling my soul to Zuckerberg? Do I even need software or could I be smarter
about this?

One of the best pieces of business advice I ever received was this:

"Don't sell what you like.  Sell what people will buy".

P.S. Thinking about "social media" pisses me off even more because, currently working as a paramedic, I've had co-workers take their phones out while treating patients. And I have yelled at people. These days, seems most people can't go two minutes without sucking on their digital pacifier.

Internet addiction is a problem that has been recognised to exist for decades (it was around long before the Internet went mainstream) but is still not generally taken seriously, IMHO.

I treasurer the ability to 'unplug' from time to time.

Cheers,

Rob

--
Email: robert@timetraveller.org		Linux counter ID #16440
IRC: Solver (OFTC & Freenode)
Web: http://www.practicalsysadmin.com
Open Source: The revolution that silently changed the world


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