make-kpkg and root_cmd from ~/.kernel-pkg.conf not working?

[Shaul Karl <shaulka@bezeqint.net>]

Although I have

    root_cmd := fakeroot

in ~/.kernel-pkg.conf, make-kpkg complains and exit with

need root priviledges
make: *** [kernel-image-deb] Error 1


What am I doing wrong?

-- 

    Shaul Karl
    email: shaulka(at-no-spam)bezeqint.net 
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