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Re: [Debconf-sponsors-team] Minutes of the sponsors meeting held at DebConf 17aug15, 16:00.



Bernelle,

When will a PDF version of the brochure be ready for review? We really
need to wrap this up soon, as it's one of the most, if not the most
important documents for raising funds.

Please note that I haven't reviewed the text-only version as I was
expecting you to send the PDF shortly thereafter, and I find the
brochure easier to review in it's "brochure" form.

This is super important, please send it to the team for review. Please
note that it doesn't have to be "perfect", as we're going to provide additional
feedback, and in this case we really need to "ship it".

Thanks,
Brian

On Fri, Aug 21, 2015 at 10:57 AM, Bernelle Verster <bernellev@gmail.com> wrote:
> Hi all
>
> We had our first bikeshedding incident and the brochure design is
> lagging behind. We hope to have this done shortly. In the interim,
> please find the text only version of the sponsors brochure attached,
> as requested.
>
> best regards
> Bernelle
>
> On Mon, Aug 17, 2015 at 5:02 PM, Bernelle Verster <bernellev@gmail.com> wrote:
>> Hi all
>>
>> Minutes of the sponsors meeting held at DebConf below.
>>
>> The next important actions:
>> ACTION: Finalise brochure (Bernelle and Tammy), Deadline Friday 21
>> August, may be done tomorrow already)
>> ACTION: Send content of brochure to sponsors team (Bernelle)
>> ACTION: Source 25 (minimum) leads, local companies that may be
>> appropriate to approach. (To cover ~50% of budget, at least) (DC16
>> team)
>> NOTE: The next 10-12 weeks, up until November is the opportunity to
>> get into this year's budget. (All)
>> ACTION: Rrefresh who is working on the -sponsors team. (DC sponsors team)
>>
>> Sponsors BOF - Madrid room.
>> 17aug16
>>
>> Attending:
>> Allison Randall (arrived 16:30: video call)
>> Daniel Lange
>> Margarita Manterola
>> Martin Krafft
>> Christian Salzmann
>> Clint Adams
>> Jonathan Carter
>> Simon Josefsson
>> Brian Gupta
>> Bernelle Verster
>> Giacomo Catenazzi
>> Moray Allan
>> Steve Langasek
>>
>> 1. Brochure:
>> Reviewed by the sponsorship team, then by Debconf team.
>> ACTION: Bernelle to send draft brochure to Brian
>> ZAR/USD: 10:1
>> "Microblog your involvement with your logo on our website." will be
>> DebConf/Debian pubilicity (there are 6 of us). Local team to get
>> involved in publicity too.
>> Childcare: in additional sponsorship opportunities section.
>>
>> 2. Job fair, booth:
>> May be a challenge in South Africa. Feedback in Germany was very good.
>> Booths maybe did not work so well. Not properly staffed. Booths need a
>> better strategy to attract better quality attention. - Drop booths,
>> not done at DC16. just have a backdrop, static poster, not manned.
>> Need to deal with Marketing department and/or Recruiting dept.
>> Alternatively, submit a plan beforehand (only bronze or up). But
>> feedback from Credativ was not bad.
>> Bring a booth to the job fair. - Merge the two.
>> Timing of job fair was perfect. Kris Rose was fantastic. Duration:
>> 1.5h, during Open Weekend.
>> Job Fair needs to be in a walk through area, central area.
>>
>> 3. Perks discussion:
>> Idea: Foodtruck branded. Quality assurance is an issue. Consider to be
>> open 24 hours. The food team to make final decision.
>> "I don't feel strongly for itemised sponsorship for DebConf"
>>
>> 4. Sponsor leads:
>> Silver plus coffee, talk them into Gold, for example.
>> Generally: 50/50 local/global.
>> Next step: find 25 leads, minimum, local companies that may be
>> appropriate to approach.
>> The next 10-12 weeks, up until November is the opportunity to get into
>> this year's budget.
>> Do not wait until the final report to send out the brochure. (Email to
>> past sponsors, working on final report, or send the DC14 report)
>> (> DC15 report, 8 pages, some quotes, statistics, some images).
>>
>> Change perks: Logo on bag only for Gold. Silver: logo only on T-shirt.
>>
>> 5. General:
>> Replacing sponsors table: For DC16 we are replacing the table with
>> separate files, with simple tools to output what we need?
>> Problem: Not keeping track of what happened in the past. What happens
>> with emails back and forwards? Create a personal identity, and have a
>> concise summary in the CRM.
>> Historically concerns about follow-through with dealing with sponsors
>>> need to make a decision about who will be dealing with sponsors.
>> Introduce the policy of including a BCC. (shared IMAP) 'RT' has been
>> useful (a searchable email trail).
>>
>> Most NB thing to know:
>> 1. Have a dedicated person dealing with the sponsor - have accountability.
>> 2. Need a feedback loop, to catch if follow-ups are lacking.
>> 3. Commit to keep track/ a trail of all the relevant information. -> Log entry.
>>
>> ACTION: Who is working on the -sponsors team?
>
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>


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